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Today I have to quote another interesting post by Seth Godin called “Why wasn’t I informed?”.

The basic concept around it is that:

The rules are now clear: no one is going to inform you, but it’s easier than ever to inform yourself.

 

Communication was traditionally made of 4 parts: the content, the sender, the media, the receiver.

Internet has disrupted this paradigm. Information in the digital age is all around us: no matter how we try to channel it, to transmit it, to organize it, to classify it … even in small company is so huge, so fast, so perishable that also the receiver has to play an active role.

Is this efficient? I don’t know but it’s like training: you can wait and complain of what no one is doing for you, or you can look around at the enormous set of possibilities the internet has given us and get it!

PierG

 

During the Social Business Forum 2011 conference, I decided to take notes using twitter. Here is the list of my tweets for your convenience:

15:10 Even in the army command and control is no more used  #areyousure
15:07 Is there anything between failure and success?
15:04 ‘how do u teach employee not to fear loosing control?’ : I’m waiting for the answer 🙂
15:01 No speaker, in the sessions I’ve followed, has used twitter to check for comments, questions, ideas (also during panels). In yours?
14:59 (almost) no social app has a ‘tasking’ capability
14:51 Is social business a non-goal oriented activity?
14:48 mi sa che ho sbagliato sala “@Lavizzi: Virale é la condovisione sociale delle emozioni. Che bello il mandala delle emozioni!  #fdr”
13:44 Countries who have less to loose (Brazil? China?) are risking more: they will produce next years innovators and thinkers  #innovation
13:42 In big companies you cannot fail, sorry: they need certainty. How can we innovate?  #openinnovation
13:38 ‘I think your question is the wrong one’: let’s cross fingers with your answer 🙂
13:35 The definition of innovation gets out from this workshop as a set of contradictions and buzzwords  #maybeidontgetit
13:22 Europe is weak in innovation, Brazil, China are going great! We need to get to a more mature level of innovation
13:20 Can we efficiently spot real problems that need to be solved? Can we solve it? Does this produce value? That’s foundam question
13:17 If innovation is anything is solving problems #openinnovation
13:12 Concentrarsi solo sulle core competencies ha distrutto le aziende: x essere un sys integrator devi essere ridondante e competente
13:10 I sistemi organizzativi aperti consentono di imparare e quindi variare e quindi imparare e quindi variare … una specie di respiro
13:09 La varietà è basilare (ma ricordate che di varietà si può morire) #openinnovation
13:04 Innovation is not a discovery process is a knowledge creation process #openinnovation
13:04 Il system integrator è un creatore di complessità quindi deve abbandonare l’efficienza e andare verso l’efficacia e => ridondanza
13:01 Le strategie servono per battere l’avversario, l’innovazione serve per sostituirlo!  #openinnovation
13:00 You can’t share knowledge. You can share only a map of your knowledge and share it.  #openinnovation #nlp
12:58 La conoscenza è solo individuale ed è creazione del mondo
12:54 A system integrator is a firm that wants to DOMINATE the dynamic of CHANGE of its PRODUCTS/ORG/PROCESSES
12:51 La creazione è sempre creazione o interfaccia di complessità e va vista come un intero: chi la spezza peggio per se   #openinnovation
12:50 Complessità e complicazione … stiamo convergendo o divergendo?
12:48 Se vuoi avere un peso nella insostituibilità o se vuoi essere il leader in nuovi mercati devi integrare tecnologie e conoscenze
12:46 Massimo Paoli #openinnovation
12:42 They want to be competitively unpredictable – great goal 🙂  #openinnovation
12:34 If you ask questions like ‘what about your IP?’ this reveals a lot about your (low) level of innovation  #openinnovation
12:33 We need to move from defense of ideas to offense of ideas  #openinnovation
12:31 I’m more dressed like speakers than audience: am I in wrong side or do I have the wrong dresses? 🙂
12:30 We are too old, we just don’t get it .. that’s why we need help  #openinnovation
12:26 To have innovation you need to mix different kind of knowledge
12:24 Open innovation is when you integrate external input throughout the whole value chain
12:23 With open innovation you need access to great people but you don’t need to hire them
12:23 In 10 years open innovation will merge innovation when the mindset of getting more external input will be more established
12:21 Open Innovation is much more a mindset more than tools or processes
12:19 Stefan Lindeegard at – Open Innovation Meets Social Media
12:03 Ready for open innovation
11:18 Interactive wallet: like a gps of our day  (where is the employee empowerment ?)
11:17 IDEO – rest of the world : 3 – 0 (presentation wise)
11:15 Crowd Resonance Testing  #buzzwordoftheday
11:13 We want to eliminate barriers between physical and virtual working areas
11:12 Org matrix: groups (functions) VS projects VS research communities (kind of R&D)
11:11 Who belongs to a project sit together, as a team
11:09 Listening is not automatically understanding and making good choices
11:06 A lot of interaction design, not much employee empowerment in this third session
11:01 Questi designer che chiamano le sedi o uffici: studi 🙂
10:45 ‘Intanto le persone lo dicono lo stesso’
10:44 Le altre 4? “@IvanZenAttitude:  sempre più convinto che #IDEO sia tra le 5 aziende più innovative al mondo #in”
10:43 wePad prj: 5 weeks, 600 registered users, 2k posts, 7k FB views, 60k site views
10:39 Just one thing: FEAR “@andreaguetti: Why people stop to be social inside the organization? #belladomanda ”
10:38 The wePad project: 6 cervelloni e 30gg x definire una app per iPad che serva alla gente per risparmiare tempo. Molto #Designthinking
10:36 The wePad project
10:33 Il Product Management di #Webank analizza ogni settimana le idee inserite sul sito x la def / evo di prodotti
10:28 Il progetto: ‘La banca che vorrei’ #Webank
10:24 Twitter fa fatica a decollare per #Webank … è perché si parla di denaro?
10:22 +1 “@Lavizzi: Non so che ascoltare queste cose mi faccia bene:( .. le ali spuntano e la mente vola…una volta di +!! #ideo ”
10:20 Webank: 4 people answering to Twitter
10:17 To listen means to learn
10:16 Webank: out mission is to give time back to people   – and what about the money? 🙂
10:13 For collaborative tools that work http://instagr.am/p/FYNMf/
10:11 The Principles that I’ve written are the road to ‘collaborative tools that works’ for #ideo
10:09 Ideo at  http://instagr.am/p/FYMyL/
10:06 Principle4: take the road more travelled (I LOVE this) #ideo
10:04 Principle3: demand intuitive interfaces #ideo
10:00 Recognition, Project staffing, career development  #ideo
9:58 Principle 2: reward individual participation = understand individual motivations #ideo
9:57 I take notes twitting: how can I get back all my tweets back lately?  #help
9:56 You need to find the right people in the org for your team: we organize info in term of people and projects #ideo
9:55 We are a project based org #ideo
9:55 Principle1: build pointers to people #ideo
9:54 Understand -> Explore -> Develop #Designthinking
9:52 Behaviors Motivation Social interaction
9:51 Design thinking starts with human being
9:51 Ooops, wrong name: @philipp_philipp
9:40 Ready for #IDEO
9:14 ROI http://instagr.am/p/FYG78/
9:05 1 every 10 around me need a translation from English, 1 every 10 is live twitting (or similar). Same level of knowledge?
8:58 Per ora Dell – Oracle: 2 – 0
8:53 Right brainers have socialized technology   #sadtobeleftbrainer
8:53 Left brainers and right brainers approach
8:49 Music-map.com
8:40 Ma gli Oracle bravi nel Social sono anche quelli che rendono nervosi i fan di Java?
8:35 Community engagement is oxygen: if you don’t have it you die
8:33 Your community live in many place
8:32 You need secure exec support & establish governance to win with your social media strategy
8:31 By the way also slides of @billjohnston are not visible from the back of the room
8:29 ROI sucks also for Social Media
8:25 Chatter is widely used in Dell – interesting
8:23 Evolving from The social suggestion box to IdeaStorm   … mmmm
8:22 Perplessitá e ammirazione comunque “@nelli: 15.000 corsi per i dipendenti #dell per farli diventare social ”
8:21 Centralized platform, distributed engagement at Dell
8:20 Social Media University & Social Media Certification at Dell. Shouldn’t it be more pull than push?
8:17 Listening: the heart of our social strategy – Dell
8:16 SMaC: social media & community team at Dell
8:15 5 yrs of investment in Dell about social
8:13 Internal communication – extranet – community – social
8:09 ‘business is inherently social’
8:02 From R&D to R&C (Connect)
8:01 Prezi on stage but not quite visible from the back of the room
7:58 ‘sii spontaneo’ #nlp
7:57 Peter Druker quoted at  (and Bateson and … )

PierG

“this new phenomenon is enabling business leaders to regain the trust and credibility they have lost over the last 10 years”

via Social networking come fenomeno business dell’anno – Mauro Lupi’s blog.

Lettura interessante!

PierG

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