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Courtesy of Spigoo

From Scott Anthony blog on HBR Site, you can read a VERY important concept:

People typically associate innovation with the introduction of a sexy new product or service. While this kind of innovation gets the headlines, innovative ideas applied to everyday problems can have just as much business impact.

I truly agree on what Anthony writes. There are three important concepts:

  • innovation is not (necessarily) an isolate act or and heroic act done by someone, innovation is an habit
  • effective innovation can be applied everyday
  • effective innovation can be applied to ‘small’ problems too, to really change (small) problems into (big) opportunities

PierG

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